Dynamic Qual Research

Fresh perspectives, innovative approaches

Our mission

To take your qualitative market research project to a totally new level

Discover new innovative and effective approaches to qual research that are tailor-made to suit your needs. Methods dedicated to adding maximum value to your clients, brand, products or services.

As facility providers with our own studios and a wide range of cutting-edge virtual setups at our fingertips, we can provide 360° support for your project, while still keeping a close eye on both quality and your budget.

Our guiding lights are speed and commitment, not just when carrying out projects but also when it comes to nurturing our panel of respondents. Our innovative and unique panel technology has enabled to us to progress from being a regionally based recruiter to becoming an international panel specialist, able to work at the highest level, providing continuous reliable and transparent quality across the board.

In over 20 years’ experience, we have learnt a lot about client needs, methods and target audiences. Which is why, alongside using traditional methods, we focus on using innovative technological solutions to provide well-founded and grounded results that produce tangible benefits.

Studios

The perfect studio setting provides the basis for excellent results

PANEL

On-point recruitment thanks to unique panel technology

Services

Cutting-edge concepts, innovative study formats, agile solutions

What our clients say about us

For years, working with Support has been much more than just a business interaction for me. It is the combination of dependable professionalism and personal warmth that makes each project a special experience. The services offered might not differ fundamentally from others, but it's the people behind these services that make the decisive difference. I have not only always felt comfortable with my projects, but also always welcome and perfectly integrated. The team approaches every challenge with passion and commitment and manages to master even complex tasks with flying colors. At the same time, they never lose sight of the human factor, which is not a given in today's business world. It is this mix of professional expertise and personal commitment that keeps me gladly returning.

„Usability-Tests, Konzepttests und User-Interviews sind mittlerweile fester Bestandteil unserer Produktentwicklung. Dank der Support Studios haben wir dabei den Kunden immer Fokus. Eine professionelle Zusammenarbeit, die richtig Spaß macht!“

„Without exception, all the projects recruited by Support Studios have provided participants who are on target and provide quality insight to the project. I have always been very satisfied not just with the recruitment but the overall project management too, very professional and with competitive costs.“

“Support studios always provide excellent service in all areas from project preparation, recruitment, running studies and all the other things that you need to do to make a study run well, on time and on budget. Ole and his team are exceptional in that they will go out of their way to provide everything that is needed and will always be there to help no matter what happens. That is why we come back time and time again.”

The customer is king' - thanks to Support Studios, this principle becomes a reality for us. In inspiring focus groups, individual interviews, on a shopping stroll through the city or at feedback days at our headquarters, they enable us to leave our tunnel of experts and take on the perspectives of consumers. Flexible and pragmatic in their implementation, they also find creative solutions for more complex issues. The coordination of the projects and the quality of the participants are always impressive. That makes collaboration fun!

Our approach

New opportunities through digitalization and consumer proximity

Studios

Optimal study settings for clear results

We create spaces – in our studios, at the POS, virtually, or in an ethnographic environment. Experience complete consumer proximity, profound resonance, and real reactions in your ideal setting.

News

Research trends & progress from the industry

Qualitative market research is extremely multifaceted and continuously evolving. Increasing complexity and advancing digitalization offer new opportunities to create complete consumer proximity and trigger the most profound human response and reaction. Fresh approaches and digital methods provide new possibilities to meet the rising complexities and questions. The industry is responding with a variety of approaches.

Clients & industries

Growing with new opportunities

The industries we serve are as diverse as our customers – in over 20 years of market experience, we have learned a lot from both and have never stopped acquiring new insights, developing new ideas, and growing with new market opportunities.